Who we are, what we do

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The Arsenal Group offers strategic consulting, crisis management, content marketing and strategy, new media training and initiatives, issues management, and public relations. We also organize and assist with special events and online training, including webinars and other interactive digital efforts.


Principals

Monika Maeckle

Maeckle has worked in media and marketing for more than two decades, most recently as Director of Integrated Communications at CPS Energy.  Prior, she served as a new media executive at Berkshire Hathaway’s Business Wire. Her pragmatic, results-oriented approach, backed by decades in sales and management, combines traditional PR with new media solutions and has won multiple awards from the Society for New Communications Research. Maeckle has a special affection for energy and conservation, manifested  at  the Texas Butterfly Ranch.  You can find her on Twitter @monikam.
 

Robert Rivard

Rivard’s 35-year career as an award-winning newspaper reporter, editor, and author was capped by 14 years as editor and executive vice president of the San Antonio Express-News. In 2012, Rivard and Maeckle launched the hyperlocal, San Antonio website, The Rivard Report, which became a nonprofit organization in late 2015. Rivard continues to direct the community platform.  He also works as an events moderator, public speaker, advisor and community leader and has a long record of involvement in education initiatives. A quick study and an articulate advocate in English or Spanish, Rivard operates on either side of the border or anywhere in the Americas.
                                               Find him on Twitter @rivardinsa.

Contact Us


The Arsenal Group
310 E Arsenal
San Antonio, TX 78

info@thearsenalgroup.net